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荷兰奈耶诺德大学（ Nyenrode Business Universiteit)

2013-04-18 15:06 作者：admin 浏览：次

蕴藏在奈耶诺德大学（Nyenrode）那童话般的美丽风景之下的，是该校脚踏实地作的商业教育理念。从阿姆斯特丹南部驱车20分钟，就可以看到该校占地500英亩的大城堡，那里依旧保留着塔楼、护城河、吊桥的建筑风貌。这想必是世界上风景最为迷人的商学院之一了。奈耶诺德大学始建于1946年，是荷兰大型企业赞助的第一家商学院，其赞助公司包括壳牌（Shell）、飞利浦（Philips）、联合利华（Unilever）和阿克苏（Akzo）等。从建校至今，它始终坚持着一个目标：选拔出最优秀、最聪慧、同时兼具管理才能和开拓精神的学生。“培养创业管理人才是我们的使命。”奈耶诺德大学的校长赫曼•布鲁金克（Herman Bruggink）说。

奈耶诺德大学是荷兰唯一的一所受中国教育部认可私立大学。而且是U类大学。见教育部网站：http://www.jsj.edu.cn/index.php/default/index/sort/12025

这意味着学校可以自主招生，中国完成高二的学生就可以去读本科预科，因为学校要在经济上自力更生。所以学费比一般U类大学高出很多。奈耶诺德大学开设了管理科学本科和硕士学位课程、全日制MBA课程、在职MBA课程、公共治理MBA课程，以及为为企业专门设计的针对性MBA课程等。其中，工商管理本科课程可以获得荷兰和英国双学位，管理学硕士课程发展非常迅速，它对申请人没有工作经验的要求，且提供一系列的选修课程供学生修读。全日制MBA班有学生15人，在职MBA班则有22人。布鲁金克先生和主管学位课程的副院长杰克•梵•德•维恩（Jack van der Veen）都承认，这些班级的规模较小，但希望将来能够发展壮大。不过布鲁金克也说，由于班级小，学员之间更容易建立起密切联系，而且教授对每个学生倾注的精力也会更多，这正是在奈耶诺德攻读MBA的独特之处。

在奈耶诺德大学内，四处是士气鼓舞、志在必得的气氛。来自企业界的新院长也走马上任。梵•德•维恩教授称，如今学校的战略重点更为明确，也能够更好地包装自己以向外界宣传自己的形象，不过，这并不意味着它已忘记了自己最初的使命。他说，创业精神始终是让奈耶诺德大学脱颖而出的秘诀。“我们为你所做的一切就是帮助你实现梦想，创造一个热情激扬的空间，这就是奈耶诺德大学的与众不同之处

下面是该大学的英文学位项目

Bachelor in Business Administration（四年，）

Masters
MSc in Controlling,

MSc in Management,

MSc in Accountancy

Doctorate Programs

荷兰奈耶诺德大学独具特色的本科课程一览：BBA Courses

Bachelor in Business Administration

Foundation Year Amsterdam	Mathematics & Statistics General Economics Principles of Finance & Accounting International Business Law Management & HR Marketing Intelligence Entrepreneurship 101 Information Science	Showcase I (Sales & Account Management) Showcase II (Marketing Communication)	Personal Coaching Academic English Business English The Fuel: Creative Industries PROS
Year 2 Amsterdam	People & Organisations Financial Management Marketing Business Information Systems Business Decision Making Law, Business & Society Mathematics & Statistics Electives	Project Management Product Development	Personal Coaching Academic English Business English The Fuel: Aspects of Art The Fuel: Sociology ICT & Media PROS
Year 3 Amsterdam	Managing Business Resources Strategic Financial Management Business Economics Management Research Methods Operations Management Electives	Business Planning Budgeting & Finance Creative Techniques	Personal Coaching Academic English Business English The Fuel: Cross Cultural Management The Fuel: CSR & Ethics Creativity PROS
Year 4 London / Worldwide	Business Strategy Contemporary Business Issues Electives	Major Project Company Consultancy Report

本科申请条件，高中毕业，雅思6分（5.5分在课程开始之前，加读语言课程）

下面是预科课程（1年）

高二以上，雅思5分。高二平均成绩75分

The program structure is shown below, together with an explanation of module titles:

Term 1	Term 2	Term 3
English & Skills for Undergraduate Study 1 (6 ECT)	English & Skills for Undergraduate Study 2 (6 ECT)	Applied Academic Writing (6 ECT)
Mathematics & Statistics (6 ECT)	Principles of Marketing (6 ECT)	Introduction to the Global Economy (6 ECT)
Business Skills (6 ECT)	Financial Markets & International Regulation (6 ECT)	Human Resource Management (6 ECT)
Project for Undergraduate Study (6 ECT)

English & Skills for Undergraduate Study 1 (6 ECT)
You will follow a language program that allows you to develop the English skills you need to succeed with your other modules, building from an entry point equivalent of IELTS 5.0 to IELTS 5.5.

English & Skills for Undergraduate Study 2 (6 ECT)
You will follow-on from English & Skills for Undergraduate Study 1, allowing you to further the language skills you need to succeed on your preferred degree.

Applied Academic Writing (6 ECT)
You are encouraged to enhance your academic writing skills through this module which follows a weekly cycle of instructions from your tutor, an academic writing task and feedback from the tutor.

Mathematics & Statistics (6 ECT)
This module ensures that you are able to cope with the math's required for the study of statistics, accounting, finance and economics. Once your mathematical fundamentals are sound, you will explore the world of statistics and conduct your first research project.

Principles of Marketing (6 ECT)
You will receive an introduction to the fundamental concepts and principles that underpin the marketing process. It examines the role and practice of marketing within a changing business environment and provides an overview of contemporary marketing.

Introduction to the Global Economy (6 ECT)
We will introduce you to the concept of ‘Globalization’ and the basics of the study of economics and business strategy. You will study economic aspects and effects of globalization and consider the means by which this influences business strategy.

Business Skills (6 ECT)
You will develop a business understanding of fundamental skills as well as the personal, interpersonal and entrepreneurial skills required in a real-world business environment. This module encourages you to develop your IT and entrepreneurial skills through an applied approach involving team-work, presenting solutions and business problem-solving.

Financial Markets & International Regulation (6 ECT)
You will be provided with an overview of business law and accounting conventions, ensuring that you are aware of the basic frameworks that govern the operation of any business enterprise. This module provides an overview of modern financial systems and the institutional framework that underpins them.

Human Resource Management (6 ECT)
You will develop knowledge in relation to key ideas and issues related to Human Resource Management. You will review the theory and practice of Human Resource Management in the modern business context.

Project for Undergraduate Study (6 ECT)
This module allows you to develop the skills of an independent learner over the length of your course in a supported way, allowing you to focus on a topic that will be relevant to your future degree studies.

此项目开创了中国高中生入读荷兰U类大学的新路。

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荷兰奈耶诺德大学（ Nyenrode Business Universiteit)

Bachelor in Business Administration

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